Marketing
Professional field: economics
Educational qualification: bachelor
Professional qualification: economist
Period of study: 8 semesters (4 years)
Forms of study: regular & external
Evaluation scoring: see annex #1
see annex #3 for the affiliated college in Smolyan
“Marketing” is a university specialty, training students in wide profile of knowledge in economy and management, including concrete knowledge about marketing processes and marketing activities of various markets and spheres of market live on various management levels. Students gain skills for projection and development of marketing research, strategies, techniques and practices for market establishment, stabilization and expansion.
Graduates could find successful professional realization in business and management.
Motivated students could continue their education at various master programs offered at the faculty.